How to Drive Loyalty & Retention in 2023 ft. "Topicals"

May 18, 2023, 7:00 – 8:30 PM

Propel your DTC eCommerce brand to new heights!

About this event

Engaging customers and keeping them returning for more has always been crucial to success. But it’s even more so in 2023 when converting shoppers and providing excellent  omnichannel customer experience is more challenging than ever.

Topicals, a skincare brand, is an excellent example of how the right vision and content can captivate a target audience and build emotional connections, driving customer loyalty and retention. The secret sauce is in the approach, and communicating with customers meaningfully is key.

Driving loyalty and retention with the right topical tools

DTC eCommerce brands need the right tools to drive retention and loyalty. More specifically, you need customer experience tools that empower you and your team to listen to customers and manage content strategies efficiently. That includes monitoring trends and identifying popular topics related to your niche or specific products.

Topicals is a DTC eCommerce brand tapping into its customers' conversations and interests the right way. The brand is committed to only using scientifically proven ingredients and herbs in its skincare products. And their customers share the same values, fostering a sense of community and emotional connection.

This strengthens brand loyalty and encourages customers to shop more frequently. It also promotes word-of-mouth or referrals, increasing sales and contributing to long-term growth.

What you'll get from the event

  • Learn how to leverage vision and commitment to foster customer loyalty and retention in your business.

  • Uncover effective tools for identifying current trending topics and conversations that resonate with your audience.
  • Discover proven strategies for creating engaging, relevant, and timely content that keeps your customers returning for more.
  • Get the best tips for improving customer loyalty and retention.
  • Learn how to effectively measure the impact of your retention and loyalty strategy and optimize for success.

Join us LIVE to explore the power of topicals in driving customer loyalty and retention.


  • Deja Jefferson


    Customer Insights Manager

  • Pallavi Malhotra


    Tech Partner Manager

  • Simone Vermette


    Senior Customer Success Manager

  • Adena Merabi


    Partnerships Team Lead

  • Molly O'Connel


    Senior Manager, Tech Partnerships

Contact Us


Topicals logo


Gorgias logo


Okendo logo


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