Mobile technology has revolutionized the world, changing the way consumers interact and shop. Practically everyone has a smartphone that’s seemingly always within an arm’s reach and uses them to get things done. That’s why mobile commerce is more important than ever.

The mobile commerce market share will grow even further in 2022 as more users embrace making online purchases using mobile devices. So D2C eCommerce brands need to keep up with the latest trends, but where do you start?

Recognizing the next shopping frontier

While eCommerce has been rising in recent years, it’s not the next true frontier for consumer shopping. Thanks to technological advances, mobile commerce is poised to become the leading choice for shoppers. Modern tech is making it easier for consumers to shop with their phones.

For example, Facebook has long had ‘buy’ or ‘shop’ buttons that allow shoppers to make purchases without leaving the platform. Similarly, consumers can search for products they want to buy on Pinterest by taking a picture.

What you’ll learn from the event

• Learn everything you need about the road ahead for mobile commerce growth and shopping trends.
• Discover how to launch a world-class mobile application for your Shopify store without complex coding knowledge.
• Uncover strategic ways to personalize your mobile marketing campaigns and increase conversions.
• Learn how to leverage SMS marketing and customer reviews to drive mobile revenue for your eCommerce brand
• Mobile commerce trends point to it becoming the preferred choice for shoppers.