The eCommerce industry continues to trend upward, and, in a way, so are consumer demands and expectations. People want the brands they patronize to provide excellent experiences throughout touchpoints, even after the sale. So offering quality CX is a necessity, not optional. Consumers care about more than the quality of your products. They also care deeply about the quality of experience received during interactions. That’s what truly differentiates DTC brands from competing offers. But reaching exceptional levels in CX is extremely challenging without streamlining processes. Today CX is the most critical factor for brand growth overall. The success of online stores has little to do with their marketing tactics. Rather, their relentless focus on delivering exceptional CX makes all the difference. CX improves customers' enjoyment when interacting with your business and its products, which impacts all core areas. Additionally, DTC brands that streamline CX successfully improve key metrics faster, such as loyalty, referral volume, AOV, CLV, etc. That’s why practically every top-performing executive in the DTC space views a focus on CX as vital to compete.Streamlining CX and delivering customer-centric experiences
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